An Unexpected Dividend of Article Marketing…

Let me share the true story of something that happened to me thanks to article marketing… Over 2 years ago when I was writing articles on anything and everything that caught my fancy, I wrote an article about a world-class pianist after listening to one of his amazing performances on my car radio. I was…

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How To Use "Use" Versus "Utilize" Correctly?

“Use” and “utilize” are two verbs with distinct meanings. Don’t confuse them. “Use” is to employ objects for the purposes they were designed for. “Utilize,” on the other hand, is to employ objects for unintended purposes. Authoritative proof: The Oxford English Dictionary defines the verb use as “to make use of (some immaterial thing) as…

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International Audience

How to Write for an International Audience

Introduction Writing for an international audience is a task that many technical and business writers face every day. You’d better have a firm grip on the contemporary American slang if you are a screenwriter drafting the sequel to “Easy Rider.” But if you are a technical or business writer, get into the habit of writing…

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Software Documentation – Special Meaning of "Business" in Software Design

Did you know that for software developers the word “business” (as in “business requirements,” “business layer,” or “business specs”) has a meaning totally different than its regular everyday connotation? For a software engineer, a “business layer” has nothing to do with selling goods and services and making money or running a real business; but everything…

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How to Write Like an "Insider"

It’s a common writing mistake – a head-on and high-handed criticism which leaves the “insiders” with the impression that “this writer has no idea what’s going on in here…” Imagine you’re the head of security at the Fortune-100 ABC corporation. You have worked for the last 15 years for this same company, developing many of…

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updating charts

Writing Freelance – Is It For You?

Introduction Writing freelance is probably the dream of all writers out there. As a matter of fact, freelance writing has become a huge industry that has been growing rapidly in the past two decades. It’s a great way to make money and travel the world while doing what you love, while the clients pay the…

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custom Word dictionary

Technical Writing – 3 Golden Rules of Indexing

Introduction Indexing is the process of compiling and sorting all the pages of a book, magazine or periodical. The indexer is responsible for creating an alphabetical list of all the topics covered in the text. The reader can then use it to find specific information in the text more easily by looking up words that…

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