Article Marketing – How to Maximize SEO by Using Meta Keywords
META KEYWORDS
Most of the time you will not have any control over what the HTML “meta keywords” would be since you will be posting on other people’s servers.
However, if you are designing your own web pages and posting your articles on your own server, then you’d be recommended to include your keywords in your META information as well.
In an HTML code, you’d have a number of META information lines. In your HTML editor, switch to the code view, source view, or something similar to that. The idea is to look at the raw HTML code underneath your web page.
Find the line in the HEAD section of the HTML code (the section in between the <head> and </head> tags) where it reads:
<meta name=”keywords” content=”….”>
In between the CONTENT brackets, type in all your keywords by separating them with a comma.
If this line does not already exist, create it by typing the whole thing in.
Be careful NOT to OVERSTUFF this line by hundreds of keywords. The rumor is that Google punishes such opportunistic attempts to grab the attention of indexing robots. A maximum of 15 well-chose keywords should be enough.
For example, if I were writing an article about “travel nurses,” I’d probably edit my META KEYWORDS line as follows and leave it at that:
<meta name=”keywords” content=”nursing, nurses, travel nursing, temporary nurse jobs, medical jobs, hospital staffing”>
