How to Write Interesting and Better Content for Your Blog (with 9 Tips)
Introduction
We all know that content is king, but it can be difficult to come up with new and interesting ideas. This guide will help you generate blog topics, write captivating blog posts, and even guest blogging tips.
9 Tips to Write Better Blog Posts
1) Brainstorm for Interesting Content
Brainstorming is a process of generating ideas by thinking and talking about the topic.
The first step to brainstorming is to come up with a list of topics that you want to explore. You can use the following questions to help you with this:
- What are some things that I know about the subject?
- What are some things that I don’t know about the subject?
- What can I do to learn more about the subject?
- What are some questions people would ask me if they were interested in this subject?
- How can I make learning more about this topic more fun or interesting for myself or others?
- If it were possible, what would be my dream version of this topic? What would it look like, sound like, feel like, taste like?
Think about what you are passionate about and what you would like to share with your audience. Brainstorming is a great way to get your creative juices flowing. You can do this by writing down ideas on paper or in a digital document on your computer.
2) Remember: Hobbies Make Interesting Content
People love reading content that is related to their hobbies. This is because they can relate with the content and it provides them with an opportunity to explore their interests.
The following are some examples of topics that can be covered in a blog post:
- What are your favorite hobbies?
- What are your favorite weekend activities?
- What are your favorite movies, TV shows, sports, books, games, etc.?
- Who do you know who has a hobby like yours?
- How did this hobby start and how does it make you feel?
- What are some of the things that you’ve learned recently regarding your hobby?
- What are some of the things that frustrate or excite you about your hobby?
3) Ask Questions to Generate Interesting Content
There are many different ways to create content that is both interesting and engaging. The first thing you can do is to take a step back from your writing and ask yourself what type of content you want to create.
In order to create the best content, you need to ask the right questions.
- What are you trying to achieve with your content?
- What do you want your audience to know or do after reading it?
- Who is your audience?
- What are their needs, wants, fears, and aspirations?
- How can you use your content to help them satisfy those needs, wants, or fears?
- Do you want your style to be funny or serious?
- Would it be better if it was personal or informative?
These are just some of the questions you should ask yourself before starting your writing process.
4) Try Controversial Topics for Electrifying Content
If you feel comfortable with arguing controversies, that is, if you have a “thick skin,” try controversial topics and positions for electrifying content. This is a high-risk high-reward strategy and is not for everyone.
Writing about controversial topics means writing about things that are not usually discussed in public or issues that people passionately disagree about (like abortion, gun control, election fraud, gender issues, global warming, etc.) The goal is to generate a reaction, whether it’s positive or negative.
If you choose this route, avoid “on-the-one-hand and… on-the-other” type of balanced approach since that style defies the original intent of whipping up a discussion among the readers. Don’t hedge your bets when you are writing about a controversy.
And don’t use this strategy if you can’t take the heat and defend your point of view with vigor, no matter how controversial it is.
5) Use Images, Videos, Audio Files
You can also use visuals and videos to spice up our content by adding more creativity and variety into it.
Adding visuals and videos to an article can make the article more attractive and interesting. It also helps readers to better understand the topic.
When we add visuals and videos to our content, it can make our content more energized. It also helps readers to better understand the topic.
6) Consider Using Longtail Keywords
Another way to write more interesting content is by being original with your topic choices. This means avoiding topics that have been covered by other writers, as well as topics that have been covered extensively. This corresponds to what is sometimes also referred to as “writing for the longtail keywords.” It’s worth the effort to research for them.
The term “longtail keywords” refers to the search queries that are not popular but are still valuable for a company. They are also known as low-volume keywords.
The longtail keywords are usually less competitive and easier to rank for, which means that they can provide more traffic to your site. They also have a lower cost per click than the more popular keywords.
There is no exact science for finding these longtail keywords, but there are some ways that you can use to find them. For example, you could use Google Adwords Keyword Tool or use other tools like SEMrush or Ahrefs. You could also think of a few possible longtail keyword phrases and put them into Google Search with quotes around them to see what kind of results you get.
7) Use Infographics, Charts, and Data
Infographics, charts and data are an excellent way to create content that is both interesting and informative.
Infographics are a great way to tell a story visually. They can be used to communicate complex information in an engaging manner.
Charts and data can be used to back up your point or show trends in the industry or in the world. When you use them as part of your content, you will have a more convincing argument.
However, it is important to keep in mind that these types of content work best when they are not used excessively.
8) Answer Questions that People Ask Frequently About Your Blog Topic
Answering questions that people ask on all kinds of topics make interesting and useful content for any blog.
Here are some of the sites that you can use to find such popular questions:
- Answer the Public https://answerthepublic.com/
- Brainly https://brainly.com/
- Quora https://www.quora.com/
- Answers https://www.answers.com/
- People Also Ask https://www.usetopic.com/people-also-ask
This strategy would automatically make you a go-to person who brings solutions to problems, thanks to your blog posts.
9) Tell a Story to Write Interesting Content
This tip is so important, we’ll cover it more than once in this post.
The best blogs are the ones that tell a story. A blog post is more than just a couple of paragraphs. It should tell a story to grab attention, and it’s important to find your voice.
When you write a blog post, you’re telling readers about what inspires you, what motivates you, and what’s on your mind. You’re sharing your thoughts on current events, giving advice to others in the same boat as you, or sharing the lessons you’ve learned from life experience. Basically, this is your stage and people are coming to listen to what you have to say!
A story is a powerful way to connect with your readers. It can be used as a means to convey information, teach lessons, and even inspire action. When you tell a story, you are also able to engage your audience in a more personal way.
Stories have the power to make readers feel something they might not have felt before. They can evoke emotions in readers that they might not have been expecting. Stories also allow us to feel something for the characters we read about and want them to succeed in their endeavors.
Don’t neglect this crucial secret of creating better and captivating blog content.
Benefits of Blogging
Blogging is a great way to increase your online presence and share your expertise with the world.
As we mentioned, it is important to start by brainstorming blog post ideas. This can be done by creating an editorial calendar for the year or month, or simply by writing down potential topics that you may want to cover in your blog.
Once you have some ideas, it’s time to start researching them. We’ll talk more about this step later on in this article.
When you are researching, make sure that you are looking at recent trends and not just what has already been written about the topic.
Once you have researched enough information on the topic, it’s time to start writing!
Start with an introduction about your post and then go into detail about why this topic is important and what makes it unique from other articles out there.
Are You Ruining Your Content By Making These 3 Common Mistakes?
- Not focusing on the audience: One of the most common mistakes that bloggers make is not focusing on their audience. They get too caught up in their own jargon and forget to speak to the people they are trying to reach.
- Being inconsistent: You can’t just have one article for your blog that speaks about a certain topic and then never mention it again. Your readers will notice this inconsistency and it will make them question everything you say.
- Not providing value: The whole point of content writing is to provide value for your readers so they will continue coming back for more information or at least remember your brand name when they need something
How To Write Interesting Content with Quality
Thought-provoking content is content that makes people think. It is content that can make the reader question their own thoughts and opinions.
The key to writing thought-provoking content is to ask yourself questions and then answer them in a way that will make the reader think about the topic in a different way.
Questions to Ask Before Writing Interesting Content
- What are my thoughts on this topic?
- What do I think about this?
- How does this make me feel?
- What are some other ways this could be seen from another point of view?
2 Initial Steps
Step 1) The Process of Making Something Interesting Starts Before the First Word is Written
The process to write interesting content starts before the first word is written. There are a lot of things that can be done to make your article interesting and engaging for your audience.
– The introduction should be catchy and attention-grabbing. It should also include a hook or a question that will make the reader want to continue reading the article. More about this later on in this article.
– The body of the article should include details and examples for every point made in the introduction. This will help to keep your readers interested and engaged in what you have to say.
– The conclusion should summarize everything you’ve said in the body, but it should also answer any questions raised by the introduction or hook, or ask new ones that leave them wanting more information from you.
Step 2) Creating Emotional Connection – How You Can Make Your Articles More Engaging & Relevant for Readers
An emotional connection is what makes your article more engaging and relevant for the readers. This is not just about making your content interesting, but also about making it useful to the reader.
The first step of this process is to identify the emotion that you want to convey in your article. You can do this by asking yourself questions like:
- What feeling do I want my reader to have after reading my article?
- What emotions are they going through?
- How can I make them feel so much better?
The next step is to find a way to connect with the reader throughout the entire article.
This can be done by asking questions and answering them so that they feel as if they are part of a conversation with you as well as using words that evoke strong feelings such as “mad” or “tired.”
The Importance of Captivating the Reader’s Attention from the Beginning
The first sentence of any content is the most important sentence. It either captivates the reader or it doesn’t. The first sentence is what will make the reader want to read on, or it will cause them to scroll past your article and move on.
To write interesting content, the first sentence should be an attention-grabbing sentence that draws the reader in and makes them want to keep reading. It should also be relevant to the content of your article so that they know what they are about to read.
Three Rules of Thumb to Write Interesting Content for Your Blog
1. Make It Useful
In order to create a successful blog post, it needs to be useful. The content should provide some kind of value to the readers. It can be in the form of knowledge, information, or entertainment. This will help you build a strong relationship with your readers and keep them coming back for more.
2. Be Unique but Familiar to Write Interesting Content
As humans, we all have a natural tendency to gravitate towards things that we recognize and away from things that feel unfamiliar. This is why it is so important for content writers to write in a way that feels familiar to their audience.
It can be difficult to write about something completely new and unfamiliar, but it doesn’t mean you should stop trying.
The best way to do this is by using analogies and metaphors, which will help your reader relate to what you’re writing about.
3. Ask Questions & Answer Them Well
Some of the ways to make a blog post more interesting are by asking questions, answering them well, and providing facts.
Questions are one of the most important elements in blogging. They can be used to create intrigue or curiosity in your readers. Questions should be answered well to keep the reader engaged. This is because it is often the answer that holds the key to solving a problem or answering a question that has been posed.
8 Time-Tested Ideas to Write Interesting Content
1) Audience Analysis
It’s important to start with audience analysis. Who is your audience? What do they want to know? Or what keeps them awake at night? You have to start with understanding the demand for your content so that you can supply the right solution for your audience’s problems. Otherwise, your content will fall on deaf ears.
Free Course on Audience Analysis
I actually do have a free course on audience analysis, its problems (easier said than done), and the ways for writers to cope with this important issue. Click here to take this free course.
Testing Out Different Kinds of Writing Styles for Different Audiences
Different people have different writing styles. Some are more formal, while others are more casual. Some people enjoy reading long-form content while others prefer to read shorter blog posts. There is no one-size-fits-all approach to writing.
Once you understand who your audience is, you need to develop a style, a voice, a way to approach your audience properly.
For example, if you are writing for pregnant mothers, the words you use will probably be different than a piece that you write for airline mechanics.
2) Research
Do your research. Find interesting facts and figures, graphs and charts, images, videos, to support your argument, thesis, or the main point you are trying to make.
Research is the backbone of any good article. It gives writers the insights to create an interesting and compelling story. It provides writers with facts, data, and knowledge to back up their claims.
But how does one go about doing research for an article? There are many ways to do research for articles but here are some of the most common methods that writers use:
- surfing the internet
- interviewing people
- watching documentaries
- reading books
3) Outline
Have an outline with chapters, subsections, a beginning, a middle, and an end.
When you have such a road map, when you know where you are going, content creation becomes easier.
If you go by the seat of your pants, you can write a thousand words and stop since you don’t know what comes next.
That’s a demoralizing prospect that you can avoid by having at least a rudimentary outline before you start.
4) The Title
Headline, the title of the article is important. Make sure it has the exact keywords you are writing for.
But do not write this as the first thing. Finish your piece and then select a title from at least a dozen alternatives. Why? Because during the process of writing, your article will change in subtle ways. When you write your title after the whole piece is finished, it will be more representative of the content you’ve created.
5) Tell a story with a Beginning, a Middle, and an End
People love stories. If you open your piece with statistics, you’ll use your readers right away since they cannot create a human bond with numbers. But with a story, you’ll be able to grab their attention right away since they would want to know “what happens next.” If possible, start your first sentence in mid-action. That would make even a stronger opener.
6) When you write, try not to stop or you’ll break the flow
Once you start to write, go with the pedal to the metal.
Don’t worry about spelling or grammar mistakes. You can correct them all later on.
But if you stop frequently for spellchecking, for example, you can lose your train of thought. Sometimes that means losing the progression of an argument altogether. Don’t do it.
Once you feel the urge to go down a lane, follow that path till you hit a wall. Then you can trace your steps back and take care of your spelling, grammar, etc.
7) Evergreen Content
Write timeless evergreen content with a long shelf life. Your post should mean something to the reader whenever it’s read, even years from today. Otherwise, you would spend time and energy on temporary returns and success.
For example, if you are writing for the 2022 Winter Olympics, the chances are no one will be interested to read it after 6 months. But if your content is about “7 Secrets of Happiness” rest assured people would want to reads that piece even after 100 years from today.
8) Write Interesting Content in Modular Chunks
Write in chunks that can be shared among different articles. That’s what we mean by “modular writing.”
For example, if you are writing recipes, perhaps you can use the same section about “how to select a perfect pan” in multiple recipes instead of rewriting it from scratch.
If you are writing a blog post about running 5K, 10K, and marathons, you can use the same section about “how to select a good running shoe” in multiple blog articles instead of rewriting it from scratch.
That would save you from repetitious writing and thus increase your productivity.
Conclusion
Good content is the backbone of any successful blog. It is what keeps people reading, and it is what keeps them coming back for more.
By applying the ideas and methods offered in this article, you can write content that will keep people reading and help your content stand out from the rest.
MORE INFO
How To Start Blogging – The Compete Guide |
How Blogging Can Benefit Your Business |
How to Write Interesting Content for Your Blog |