Posts by Ugur Akinci
How to Write a Headline for a News Article
How to Write a Headline for a News Article is half art and half science. “On the average, five times as many people read the headline as read the body copy. When you have written the headline, you have spent eighty cents out of your dollar . If you haven’t done some selling in your…
Read MoreHow to Write Catalog Copy that Sizzles
Catalog copy writing is an important task for many companies who sell their products and services through on-line or printed catalogs. There’s a constant demand for top-notch catalog writers whose copy move merchandise. Is there a short and sweet way of writing good catalog copy that sizzles? Yes, there is. Here is a unique ADJECTIVE PAIRING METHOD I’ve…
Read MoreHow to Write a Rate Increase Letter
© Ugur Akinci There are many times when you’d need to write a rate increase letter and deliver bad news without losing your customers or the other party. The best way to do it is to cushion the bad news with at least two pieces of good news and then dropping the hammer as though…
Read MoreAirport Security Officer Resume Sample
Pat Brown 123 Main Street, Any Town, STATE, 10001 | email@email.com OBJECTIVE Alert and responsible airport security officer with certification and work experience is looking forward to serve the public at a major airport in the United States or Canada. QUALIFICATION SUMMARY • Balanced, patient, cool-under-pressure personality. • Great physical stamina and endurance (Black Belt…
Read MoreHow to Write an Overdue Payment Letter
© Ugur Akinci A well-written overdue payment letter could be the difference between a business that gets paid on time and profits and one that goes bankrupt. This is not an easy letter to write due to its sensitive nature. You do not want to be impolite or threatening and lose the the other person.…
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How to Replace Large Images with Word Place Holders
Introduction to Word Place Holders MS Word place holders can save you from a lot of headaches if your document includes hundreds and even thousands of images. If you have a long MS Word document jam-packed with large images it can take forever to download and/or open them. The Solution If all you’re trying to…
Read MoreHow to Create Dynamically Updated Running Headers and Footers in MS Word
Running headers and footers are a great way to keep track of where you are in an MS Word document. The longer the document and more indented levels the headings have, the more useful running headers and footers prove to be. You can create running headers and footers that are dynamically updated from one page…
Read MoreHow to Write a Consumer Complaint Letter
When writing a letter to complain about a consumer product (or service), pay attention to the following points: 1] Control your anger. Never write in an aggressive, sarcastic, and libelous/insulting manner. Don’t forget: the person reading your letter may have nothing to do with the product or service in question. Yet he or she may…
Read MoreHow to Define Information Granularity in Technical Writing
Defining granularity, that is, how granular information topics should be is a perennial dilemma in technical writing. A dilemma is a situation in which a difficult choice has to be made between two equally undesirable alternatives. The movie “Sophie’s Choice” (1982) depicts how dramatic and terrible such dilemmas can get. Thankfully, the similar granularity dilemmas…
Read MoreResume Cliches to Avoid
© Ugur Akinci When writing a resume either stay away from cliche phrases or explain exactly what you mean by them. Cliche expressions used at face value, without any further details, will fail to impress your potential employer. Without any details, your resume will not stand out among the competition and will be DOA (Dead On…
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