Online Video Courses

Writing Articles with Keywords – Two Disadvantages

By Ugur Akinci | June 17, 2014

To write articles with keywords is one of the main methods of generating content that will receive Internet traffic. You make a keyword search, find out what’s hot these days and write on that topic. It makes sense, doesn’t it? The more popular a topic, the more it will be searched on the Internet, and…

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Adobe FrameMaker 12 Default Document Templates

By Ugur Akinci | June 16, 2014

Adobe FrameMaker has not been a product in the past that offered a wealth of attractive templates to use. For some reason FM developers have not considered the lack of templates a great issue even though it was. I have known quite a few technical writers who kept generating one average looking document after another (or shifted…

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How to Explain Things Better and Communicate More Clearly

By Ugur Akinci | June 13, 2014

Sometimes you have to explain yourself a couple of times by using different words to communicate things better and more clearly. Explaining things better and more clearly requires a second attempt to say the same thing in a slightly different way. It is unrealistic to expect people to understand what you’re talking about the first…

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7 Different Types of Fundraiser Letters

By Ugur Akinci | June 12, 2014

Fundraising letters come in many varieties. Before writing one or asking your copywriter to draft a fundraiser letter for your organization, perhaps you might want to consider the following seven possibilities: 1. An ACQUISITION letter is sent to new a new list of prospects who have never contributed any donations to your organization. 2. A WELCOME…

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